What is SEO?

SEO extends beyond keywords; it’s about creating a digital story. At Jestomatic, we believe every website has a unique tale to tell. SEO is our tool to make that story shine.

jestomatic seo services network

SEO stands for search engine optimization. It is the process of optimizing a website to rank higher in search engine results pages (SERPs). When a user searches for a keyword or phrase, search engines like Google, Bing, and Yahoo will return a list of websites that are relevant to the search query. The higher a website ranks in the SERPs, the more likely it is to be seen by potential customers.

Where can you use SEO?
SEO can be used for any website, regardless of its size or industry. It is a valuable tool for businesses of all sizes, from small businesses to large corporations. SEO can help businesses:

Increase website traffic: When a website ranks higher in the SERPs, it receives more traffic from search engines. This can lead to more leads and sales.
Build brand awareness: SEO can help businesses reach a wider audience and build brand awareness.
Improve website conversion rates: Businesses convert more visitors into customers.
Specific examples of where SEO can be used include:

Ecommerce websites: SEO can help ecommerce websites drive more traffic to their product pages and increase sales.
Blogging websites: Attract more readers and build an audience.
Business websites: Attract more customers and generate leads.
Personal websites: Stand out from the competition and attract visitors.
How to use SEO*
There are many different SEO techniques that can be used to improve a website’s ranking in the SERPs. Some of the most common SEO techniques include:

On-page SEO: Optimization of a website’s content and code to improve its ranking in the SERPs. This includes optimizing the website’s title tags, meta descriptions, and content for relevant keywords.

Off-page SEO: Refers to the optimization of a website’s backlinks to improve its ranking in the SERPs. Backlinks are links from other websites to a website. The more backlinks a website has from high-quality websites, the higher it is likely to rank in the SERPs.

Technical SEO: Website’s technical aspects to improve its ranking in the SERPs. This includes ensuring that the website is fast and mobile-friendly.